Skill

SEO Audit

coreyhaines31

Diagnose an existing site's search visibility - crawlability, meta tags, structured data, broken links - and hand back a prioritized fix list.

Situations it fits

Server logs show crawlers are blocked by configuration, many pages use the same title, and several external links return errors - the team wants a clear remediation plan to get search traffic back.

SEO Audit. An SEO audit will identify crawl-blocking configuration, duplicate metadata, and broken links and then produce a prioritized remediation plan to recover search visibility. The other skills address accessibility, layout, or generating pages, which don’t directly fix crawl/index or metadata problems.

After a redesign organic visits plunged; search listings show odd page titles and some URLs return server errors when crawlers try to fetch them.

SEO Audit. An SEO audit diagnoses why search visibility changed by inspecting titles, indexability, server responses, and other discovery-time signals, then prioritizes fixes. Layout specialists or programmatic tools don't analyze crawler behavior or misconfigured metadata; this situation calls for a targeted audit to find what in the redesign broke search presence and how to restore it.

After a site migration organic traffic dropped; crawlers see many 404s, title tags are duplicated, and there’s no sitemap - the owner wants a prioritized list of fixes.

SEO Audit. A focused SEO audit diagnoses indexing and metadata problems, broken links, and other search-visibility blockers, then prioritizes fixes. The other skills address accessibility, device layout, or bulk content generation, so they don’t provide the prioritized crawl/indexing remediation this situation needs.

5 scenarios in the bank answer to SEO Audit. The rest are in the game.

Skills it gets confused with

These share a family with SEO Audit, which is another way of saying they are the ones you might reach for by mistake.

Every comparison with SEO Audit

Knowing what SEO Audit does is the easy half. Telling it apart from the others under time pressure is the game.

Today's session

SEO Audit is part of coreyhaines31/marketingskills. Licence: MIT. The description above was written for this game, not taken from the skill.